Up next in 10
The Evolution of ON Running LightSpray & Robot Made Shoe in 3 minutes!
101 views
May 14, 2025
The Evolution of ON Running LightSpray & Robot Made Shoe in 3 minutes!
View Video Transcript
0:00
okay we're with Eli from On he's going
0:02
to show us how the light spray is put
0:04
together and the evolution of the shoe
0:07
which is really cool go ahead Eli so
0:09
it's our most innovative product it's
0:11
come a long way um it wasn't always
0:14
winning medals and making headlines it
0:16
actually started with just an idea from
0:19
a young student um if you come here we
0:22
can see the whole thought process into
0:24
how the shoe took shape originally it
0:27
was uh put on one of our early midsoles
0:30
i believe that's one of our first cloud
0:32
midsoles and you can see it's it's
0:34
really just struggling to take shape
0:36
here they're getting some of the
0:38
concepts down but not quite sure the
0:40
direction of where they wanted to go
0:42
when did it start when did that process
0:44
start i believe the process took 4 years
0:46
but I'll have to double check okay
0:48
that's okay it was a while uh it has
0:51
been quite some time so as you can see
0:53
here we put it on some of our other
0:55
midsoles if you're familiar with the
0:57
Cloud Boom Echo 1 and the Cloud Boom
0:59
Echo 2 um these are the light spray
1:02
uppers on those midsoles here um so
1:05
really just working it around and seeing
1:07
what stuck pun intended i kind of wish
1:10
that they'd kept going with the gator
1:12
look and the pull on i'm a big fan of
1:14
that but I'm also not in design so
1:17
that's why it didn't stick um and then
1:19
here we have it on the actually the
1:20
Cloud Boom Echo 3 um so you can see here
1:23
it's actually starting to take more of a
1:25
shape i do believe this might have been
1:27
one of the track spikes that they tested
1:29
and behind us here you can see um those
1:31
are some of the early prototypes really
1:33
cool and then yeah when we landed on
1:36
this final form so this is actually the
1:38
one that Helen first won Boston or she
1:41
won Boston for her second time but in
1:43
this shoe it really shocked the world
1:45
everyone was wondering what the shoe was
1:47
i was getting texts like crazy um but we
1:50
couldn't What is it yeah we couldn't
1:52
share too much information about it so
1:54
we get down to our iteration that we
1:56
have now
1:57
this is what Helen will be wearing on
1:59
Monday we're hoping for Boston Marathon
2:00
win number three which is super exciting
2:03
a quick uh let's look at the robot oh
2:06
it's over again
2:08
there we're over here we got We're
2:10
actually making shoes here yep we're
2:13
making shoes on oh there we go 3 minutes
2:16
to make each shoe
2:21
it's working the material onto the
2:24
sidewall means in the first step we are
2:26
creating the connection between the
2:28
bottom unit and
2:32
above and then by continuing spraying in
2:35
a heat up the shoe um we speed up and
2:40
slow down in certain areas and that
2:43
elasticity
2:45
uh support and compression
2:52
this process takes around 3 minutes so
2:55
just the manufacturer of itself and with
2:59
this machine we are producing 100%
3:03
functional
3:06
it's that's how the product looks like
3:10
and what you see here is while we are
3:14
printing logo we have to ensure possible
3:18
material flow that it's not degrading
3:20
the system that's why we have this
3:23
that's
3:24
just in production we will have several
3:27
robots operating straight line
#Athletic Apparel
#Footwear
#Sports